15 January 2026

In a Q&A with Iceland Retail Media Sales Manager, Emma Brown she shares how brands can tap into heightened shopper demand and stand out from competitors during key seasonal moments - a powerful opportunity for brands to maximise sales potential and build strong emotional connection with shoppers.

23 December 2025

As the year comes to an end, we wanted to take a moment to reflect on the journey so far. 2025 has been all about providing more choice, more channels and more measurable results than ever before. We’ve wrapped up some of our key milestones in our end-of-year WrappedUp review.

29 October 2025

Iceland Retail Media has quickly established itself as a dynamic and collaborative partner for brands, offering a unique blend of agility, media innovation and measurable insight.  Iceland Retail Media Client Partner, Sarah Rothwell, reflects on the progress and achievements of the past six months and what’s to come

01 October 2025

Iceland & The Food Warehouse are enhancing their retail media capabilities through a new partnership with Epsilon. The move will introduce a new auction-based buying model, offsite media, onsite video formats and making it easier for more brands to engage with Iceland shoppers in smarter, more relevant ways.

13 May 2025

Iceland & The Food Warehouse have partnered with retail media specialists, GIG Retail to relaunch Iceland Retail Media network and fast-track our retail media ambition: to deliver the best possible customer experience through targeted brand inspiration and media innovation.